Competitor Analysis Services for Strategic Content Marketing
If you’re serious about ranking high on search engines and attracting the right kind of traffic, you need to know where your competitors are crushing it—and where they’re shooting blank shots. At PageRankly, our competitor analysis services uncover keyword gaps, content strategies, and optimization opportunities. We provide detailed analysis that translates into actionable insights, helping you improve your market share and make informed decisions.
Designed by Freepik
Why Competitor Analysis Matters in Content Marketing
Analyzing your competitive landscape is a smart move. It tells you who you’re up against. But it’s not enough to just know who they are. You need to understand your competitors’ strengths, weaknesses, and digital marketing strategies to know exactly where your content stands and how to position it better. At PageRankly, our competitive analysis service is designed to help you outsmart competitors and improve customer satisfaction.
Why Choose PageRankly?
We go beyond surface-level audits. While the typical content agency would give you generic data dumps, we deliver valuable insights that drive business goals. We don’t just tell you where your competitor sucks—we’ll show you how to create smarter content that capitalize on those weaknesses and elevate your brand. We’ll also develop data-driven marketing strategies that improve your content’s performance, increase your online visibility, and drive conversions
Designed by Freepik
What Our Competitor Analysis Service Includes
At PageRankly, we take SWOT analysis one step further by offering customized recommendations and integrating SEO data. Here’s a rundown of our competitor analysis service:
Competitor Identification
We find direct and indirect competitors — sometimes beyond who you expect. Then we analyze their products or services, pricing models, and overall business strategies to help you see where they stand in the market landscape.
Content Marketing Analysis
We review your competitors’ websites and blog posts to uncover their content strategies. We also analyze their social media pages to identify winning marketing tactics and opportunities.
Market Positioning
We analyze how they frame their brand, messaging, and unique value proposition — giving you a clear view of how they're riding or setting market trends.
User Experience
We audit competitors’ websites to assess navigation, layout, performance, and calls to action — and how these affect conversions. Then, we'll show you how you stack up against them.
Keyword Gap Analysis
Discover keywords they rank for but you don’t. We highlight competitors’ strengths in organic visibility and uncover long-term content opportunities.
Content Gap Analysis
Learn what topics they’ve covered and what’s missing. We use market research and customer feedback insights to recommend content that resonates with your target market.
On-Page SEO Audits
We dissect their title tags, headers, internal links, and overall content structure to show what’s helping them rank.
Backlink and Authority Overview
We show you where your competitors are getting links from and what types of content are earning those backlinks.
We Find Your Real Competitors
You already have your eyes on your top competitors. But sometimes, they aren’t the companies you should worry about. We go beyond just a quick Google search to find your real competitors. Once you know the websites that are actually stealing your rankings, traffic, and market share, you can focus your strategy where it counts.
Data-Driven Insights for B2B Tech Startups and Small Businesses
As a growth-oriented content agency, we aim to make content marketing affordable for small businesses. Our SEO competitor analysis services are ideal if you’re a B2B tech or SaaS startup looking to:
Power Your Content Strategy With Valuable Insights
Our detailed report gives you everything you need to build a smarter, more strategic content plan, turning competitors’ weaknesses into your biggest wins.
Check out some deliverables you’ll receive:
Ready to Outrank the Competition?
Let us show you what’s working for other brands—and how to do it better. Request a free quote and get a detailed analysis of your competitors, complete with the insights you need to make informed decisions.
